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Cannalytics

THE GLOBAL FORECAST OF RECREATIONAL CANNABIS SALES

About

Mission: Cannalytics is a data analysis project with the primary objective of predicting international markets for recreational cannabis.  The mission is to provide accurate and insightful forecasts that empower businesses and policymakers in the cannabis industry to make better decisions and capitalize on emerging opportunities.

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Methodology: The prediction model was made with ensemble method (decision trees) combined with magnitude scaling (Canada's sales as the adjustment factor). The dataset was made with California's cities data, due to the state's size and diverse socioeconomic and cultural landscape. With this,  the project ensures robust and reliable forecasts for many countries.

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Dataset used: Due to the absence of an existing dataset with the information I needed, I dedicated three weeks to create a dataset with online research to find trustworthy governmental sources with reliable data. It contains information about population's size, income, education, soft drug's use, violence rate, total revenue, gini, poverty rate, etc.

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Unique Proposition: Cannalytics is the first global prediction of the cannabis market. By exploring the power of data analysis, it offers unparalleled accuracy and insights that are invaluable in this rapidly evolving industry.

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Results and Impact: Our predictive model have yielded remarkable results, enabling businesses to stay ahead of market trends and regulatory changes. We believe that data-driven decision-making can bring positive changes to the cannabis sector by fostering responsible consumption and informed policy initiatives, and to the world as legalization decreases violence.

Predictions

The predictions show what would be the size of the intern market of recreational cannabis products in each country, if sales were legal. Made with last data available, 2021.

Values in american dollars. 

The United States of America has the biggest share of the world´s recreational cannabis revenue with 18,95% of the total. The predictions were made using american dollars as currency.

Actual Numbers

Want to help make this grow? Send information on the contact box.

Creator

Hello, I'm Priscila Oliveira, a data analyst, entrepreneur, and advertiser.

Cannalytics was born as my data analytics course final project. I am from Brazil, a country deeply affected by the violence of the war on drugs, so my motivation is to elevate the legalization debate with accurate and insightful information.

By creating Cannalytics, I aim to make a positive impact, fostering informed discussions about cannabis through reliable data analysis. Together, let's strive for a safer and more enlightened future.

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Contact

If you didn't find your country in the predictions, you can help make it happen by sending us reliable data. Reach out, and I will give you more details on what is needed.

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